Advertisers Have Not Yet Figured Out How To Adapt And Profit
Just about every institution has changed in the new Conversational Age, including media. What really hasn’t adapted is advertising. Extremely few interactive ads have ever been served up and those that have seem less than remarkable. via Facebook is a Media Company — And So Are You – Forbes. --------------------------------------------------------------------------------------------------- Looking to buy a new...
The Real Genuine Stories Are About 1+1=3
Ken Burns on storytelling:
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We are at the beginning of a journalism renaissance
“I do feel these are extraordinary times. I do feel that we in a sense are at the beginnings of a renaissance with regards to journalism,” he said. “I know that’s hard for many people to hear given the pain of the disruption to the traditional sources.” via Google’s Richard Gingras » Nieman Journalism Lab....
Still images in great advertising- Heath Patterson
Still Images In Great Advertising, is a column where Suzanne Sease discovers great advertising images and then speaks with the photographers about it. I came across the work of Heath Patterson on Ads of the World and as you can see I like two things, humor and causes, and this campaign for The Boy Scouts of...
Too much photography
Now it is almost impossible for me to shoot a photo where someone is NOT taking a picture or posing for one. So I am under the impression that no-one is really paying attention to the splendours and beauties of the site, as the urge to photograph is so overwhelming. The photographic record of the...
Shutterstock’s IPO Plans
Techcrunch reported on Monday that Shutterstock filed its plans for an IPO on the NYSE from which it hopes to raise $115 million (story here). IPO’s are interesting because you get to look at the financials of a privately held company that thinks it’s the next big thing. From the story: According to its S-1...
Art That Sucks At Marketing Itself
I’m a fan, personally, of art that sucks at marketing itself, that doesn’t have a cute backstory or a built-in ‘platform,’ that is not cuddly or ‘adorkable’ and doesn’t immediately lend itself to a hierarchy of ‘rewards’ for ‘backers,’ that is antisocial and prickly and deeply strange. via photographsonthebrain.com. --------------------------------------------------------------------------------------------------- Looking to buy a new...
Is It Time To Eliminate Stills From Your Shoot?
Last summer I was having dinner with an Art Director who was fielding emails from a client who wanted to pull stills from the commercial video shoot to drop into the background of the commercial stills shoot he was on. He bemoaned the fact that he would probably have to show them how horrible that...
If you don’t go out of business, you’re a hero
journalism is not being disrupted by better journalism but by things that are hardly recognizable as journalism at all. Stepping up your game is always a good idea, but it won’t save you. via stdout.be | Fungible. --------------------------------------------------------------------------------------------------- Looking to buy a new website? A Photo Folio is a website design company created by A...
Woman Picking Out Fruit In Supermarket Endorses Al Franken
For a quick Monday laugh here’s a political fundraising email that went out last month for Al Franken:
via, Mother Jones
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Then we’ll kill our apps, too
We never discovered how to avoid the necessity of designing both landscape and portrait versions of the magazine for the app. We wasted $124,000 on outsourced software development. We fought amongst ourselves, and people left the company. There was untold expense of spirit. I hated every moment of our experiment with apps, because it tried...
A solution: Get over yourself
There is a universal truth about creatives: At some point in his or her career, he or she will have an ego that far outweighs the depth of their experience and the quality of their work. It may last for decades or it could shrink the minute that person walks out of art school. via...
