With no fanfare, Hasselblad quietly announces fastest autofocus medium format lens ever

At an event where everyone is trying to make the biggest splash and grab the most attention (Photokina), Hasselblad decided to do the opposite. Shirking tradition, and what literally everyone else at Photokina is doing, Hasselblad quietly announced three new lenses: the XCD f/1.9 80mm, Hasselblad’s fastest lens ever and the fastest autofocus lens made for a medium format camera featuring autofocus, along with the XCD 65mm f/2.8 and the XCD 135mm f/2.8 telephoto lens. They also announced the X teleconverter 1.7x. 

But hold on a...
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Capture One Pro 11.3 announced: Full Fujifilm X/GFX support & new dedicated Capture One Fujifilm

It&#39;s been a busy day for Fujifilm shooters. Fujifilm announced the new medium-format <a href="https://www.imaging-resource.com/PRODS/fuji-gfx-50r/fuji-gfx-50rA.HTM">GFX 50R</a> and a development announcement for a new <a href="https://www.imaging-resource.com/news/2018/09/25/fujifilm-surprises-with-gfx-100mp-development-announcement">100-megapixel GFX</a>.  The other big news is coming from Phase One as they have announced a strategic software agreement with Fujifilm, opening up the Capture One platform for full Fujifilm RAW processing. This marks a large shift in direction for Phase One, as they will now be officially supporting a non-Phase One medium-format camera system.

Specifically, Phase One and Fujifilm are collaborating to...
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ProGrade Digital announces 200MB/s microSD cards and two new readers

ProGrade Digital, who we all know as <a href="https://www.imaging-resource.com/articles/rising-from-lexars-ashes-prograde-digital-is-redefining-quality-in-memory">the memory company that rose from the ashes of Lexar</a>, has announced an expansion to their product line: a line of microSDXC memory cards, plus two additional USB 3.1, Gen. 2 dual-slot workflow readers. The new ProGrade Digital microSDXC UHS-II, U3, Class 10, V60 card delivers a maximum read speed of up to 200MB/s and maximum write speed of up to 80MB/s. Video Speed Class V60 tested and certified, the card&rsquo;s sustained write speed will not dip below 60MB/s, which ensures that dropped frames do not...
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Fujifilm surprises with GFX 100 development announcement: 100MP, IBIS, phase-detect and more!

In addition to announcing the rangefinder-styled <a href="https://www.imaging-resource.com/PRODS/fuji-gfx-50r/fuji-gfx-50rA.HTM">GFX 50R</a>, Fujifilm also announced today at Photokina the development of the GFX 100, a 100-megapixel medium format mirrorless camera.

Sporting a new magnesium alloy body with a fixed-grip design -- much like that of a Canon 1D X II or Nikon D5 -- the Fuji GFX 100 offers a load of never-before-seen features for a medium format camera. Sensor resolution aside, the GFX 100 includes on-sensor phase-detect autofocus across 100% of the image sensor, which neither the GFX 50S nor new 50R...
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Panasonic announces two professional full-frame mirrorless cameras with 4K 60p & Leica L-mount

Well, well, well, look what we have here. Another fighter enters the fray of full-frame mirrorless cameras! After a decade as a dominating force in the Micro Four Thirds world, Panasonic is going big with not one but two full-frame mirrorless cameras.

At Photokina, Panasonic announced the development of the <a href="https://www.imaging-resource.com/PRODS/panasonic-s1r/panasonic-s1rA.HTM">Lumix S1R</a>, a 47-megapixel full-frame mirrorless camera, as well as the Lumix S1, a similar camera with a lower-resolution 24-megapixel chip. Full specs are still in the works, but a handful of really cool details have come out...
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Firmware Friday: Nikon Coolpix W300, Panasonic VariCam LT, Fuji X-T3 and oodles of software updated

There&#39;s actually as much software as firmware news in this week&#39;s <a href="https://www.imaging-resource.com/topics/firmware+friday" >Firmware Friday</a> roundup, which arrives bearing news from Fujifilm, Nikon and Panasonic. If you&#39;re shooting the Fujifilm X-T3, Nikon Coolpix W300 or Panasonic VariCam LT, or you use the software which accompanied your Fuji camera, then you&#39;ll want to read on! (For the rest of you whose products are unaffected, how about a read of senior editor William Brawley&#39;s <a href="https://www.imaging-resource.com/PRODS/nikon-p1000/nikon-p1000A.HTM#shooting1">Nikon Coolpix P1000 field test</a> or perhaps our recent <a href="https://www.imaging-resource.com/news/2018/09/15/canon-eos-r-qa-with-the-canon-engineers">deep-dive Q&amp;A with Canon&#39;s EOS R / RF-mount...</a>
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Venus Optics announces eight new Laowa lenses ahead of Photokina 2018

Ahead of Photokina, <a href="https://www.venuslens.net/" >Venus Optics</a> has announced eight &ldquo;new and unique&rdquo; Laowa lenses. In total, the company will be showing off a dozen lenses for the first time in Europe as Venus had previously announced four new lenses in China at Beijing P&amp;E.

Let&rsquo;s start with the cinema-oriented optics. Venus has announced the Laowa OOOM 25-100mm t/2.9 Cine zoom lens, which is the first cinema style zoom lens offered by Venus Optics. The lens has been designed to be parfocal and deliver nearly zero focus breathing throughout the entire 25 to...
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The biggest mistake in landscape photography and how to avoid it

Landscape photography is often a challenging pursuit. You need to wake up early or stay out late for the best chances and a lot of the time, the conditions don&rsquo;t work out the way you had hoped they would. Nonetheless, sometimes you get treated to stunning light and fantastic scenery. In these cases, getting a good shot should be easy, right? Not necessarily.

In the video below, photographer <a href="https://www.nigeldanson.com/" >Nigel Danson</a> shows us what the biggest mistake is in landscape photography and how you can avoid it. If you&rsquo;d like to join Danson on a...
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Skylum teases new Luminar with Libraries update, coming for free to Luminar 2018 owners this fall

It&rsquo;s not much, but <a href="https://skylum.com/" >Skylum Software</a> has shared a new teaser video for their upcoming Luminar with Libraries update. Coming later this year to Mac and PC, the update to Luminar will be free to all current owners of Luminar 2018.

The update will make Luminar a full-fledged Lightroom competitor as it will introduce complete digital asset management and a full library organizational structure. It will mark the first time that Luminar has gone head-to-head against Adobe Lightroom in terms of photo organization in addition to photo...
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Do image editing presets kill creativity? How to manually edit your landscape shots in Lightroom

When editing images, many photographers may opt for the simple solution and apply a preset. There are a lot of nice-looking presets out there, after all. Perhaps in some cases, this approach makes a lot of sense, as if you are editing many images you can save time by applying particular presets to your shots. However, photographer <a href="https://www.instagram.com/attilioruffophotography/" >Attilio Ruffo</a> makes the case in the video below that presets kill creativity.

The basis for his argument against presets is that every image is different and requires different adjustments to bring out...
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Adorama Through the Lens: Eric Rubens brings a southern California vibe to his outdoor photography

Another week, another new episode of Adorama&rsquo;s Through the Lens video series. If you&rsquo;re unfamiliar with the series, it is a documentary series created by Sal D&rsquo;Alia and it focuses on different photographers for each episode. The current season, the series&rsquo; sixth, is looking at photographers based in the United States.

We have seen many different types of photographers <a href="https://www.youtube.com/watch?v=3UjwCQ7JhzI&amp;list=PLwm6LvGc5xq2ZN8bnxBtTIkhIUQ32YMwX" >so far this season</a>, from food photographers to adventure photographers and everything in between. The latest featured photographer is <a href="https://www.instagram.com/erubes1/" >Eric Rubens</a>, an adventure and...
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Comparing different light modifiers and the quality of light they produce

When you start working with off-camera lighting, whether it involves speedlights or something larger and more powerful, the next step will be figuring out which light modifiers work best for you. Direct light without a modifier can be very harsh and it likely isn&rsquo;t going to produce the kind of look you&rsquo;re after. There are so many different light modifiers out there and each of them offers a distinct set of advantages and disadvantages.

In the video below, photographer <a href="https://www.instagram.com/mannyortizphoto_/" >Manny Ortiz</a> breaks down three different commonly-used light...
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Exploring Photography: Controlling what is in focus using aperture, focal length and subject distance

If you&rsquo;re new to photography, one of the most challenging aspects of understanding a camera is figuring out how different settings affect the overall look of an image. One of the main reasons why a person buys a dedicated camera system is to get a &ldquo;professional&rdquo; look to their shots. In many cases, what this means is getting a soft background with a very sharp subject.

In the video below, photographer and educator <a href="https://www.markwallacephotography.com/" >Mark Wallace</a> demonstrates the three things that affect how much of a photograph is in focus. These three elements are...
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How to emphasize the foreground in landscape photography to create a more powerful photograph

Composition is one of the most important aspects of any great photograph. In landscape photography, there is a lot of consideration placed on composing the frame from front to back. After all, you often want to produce images with a lot of depth. In a two-dimensional medium such as photography, there are different ways you can create a sense of depth. One of the most common ways is by including foreground elements in your frame. Something as simple as a rock near your camera can do a great job of creating a sense of depth and...
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Canon EOS R: A deep-dive Q&A session with the Canon engineers

Canon&#39;s new EOS R full-frame mirrorless camera has stirred a lot of buzz, and I&#39;m sure readers will have as many questions as we&#39;ve had about it.

I had a chance to sit down with a panel of top Canon engineers at the recent product launch event in Hawaii, and ask all my usual techie questions; the results were very gratifying :-) (This is a big reason why I&#39;m willing to invest the time to travel to launch events like this one and Nikon&#39;s recent one in Japan; there&#39;s no substitute for being able to talk with the engineers...
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