How World-Class Cinema Lenses Are Made

How World-Class Cinema Lenses Are Made How does one make some of the best cinema lenses money can buy? It’s a surprisingly hands-on approach. In this video from Kristian Hampton of Wex Photo Video, he shares a recent trip to the Cooke Optics factory in Leicester, England. The informational behind-the-scenes factory tour follows each step in the lens making process. There are some interesting revelations that are shown here. For one, Cooke will opt for traditional machinery over high-tech CNC machines in... [ Read More ]

Apple Attempts Coming Back to Its Core

Apple Attempts Coming Back to Its Core Apple's latest ad campaigns give an idea of what it is trying to achieve and who it is trying to talk to. Check out these behind-the-scenes videos that show how Apple shot these iMac Pro ads to help it re-align its focus on the creative. [ Read More ]

Natural Light Photoshoot: No Equipment, No Excuses

Natural Light Photoshoot: No Equipment, No Excuses Let me admit something: I'm not a technical photographer. Bless those that fuss with all of the specs and have an analytical approach to photography, I suppose that I rely on my own method. As a self-taught photographer, I acquired knowledge by watching other photographers create. Each had their distinct style, some were technical and others instinctual but each was equally an artist. [ Read More ]

Shooting a ‘Character Portrait’ with Joe McNally and Daniel Norton

Here’s a 17-minute video from Adorama that takes you behind-the-scenes on a “character” portrait shoot with photographers Joe McNally and Daniel Norton. The goal is light the subject in a way that emphasizes what the photographer sees in the person. McNally is shooting with a Nikon D850 in square-format, opting for a wide-angle lens at first. He then moves on to using a 105mm lens for a tighter crop. He’s also using a large, diffused light with a white table reflecting light upwards and a large diffuser overhead. The black background allows her to stand out in the frame, and
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How to Remove Large Objects in Photoshop

How to Remove Large Objects in Photoshop Have you ever tried to remove an object from a photo, but just couldn't get it to look right, whether it be because of the lighting, color, or actual selection? This tutorial provides a handful of tips for perfectly removing objects in Photoshop. [ Read More ]

BTS: The Incredible 2018 Pyeongchang Winter Olympics Drone Light Show

BTS: The Incredible 2018 Pyeongchang Winter Olympics Drone Light Show What is it like to see a larger-than-life bird made up of a record-setting 1,218 individual drones fly seamlessly over a full stadium? What did it take to plan for that number of drones to come together to create the shapes of snowboarders and skiers and the five Olympic rings? While that was the plan, that didn't quite happen as expected, possibly due to hacking. But take a look behind the scenes of Intel's Olympic drone team as they prepared for this year's winter Olympics ceremonies and completed the record-setting flight that made NBC's delayed U.S. broadcasting of the Continue reading "BTS: The Incredible 2018 Pyeongchang Winter Olympics Drone Light Show"

An Overhead Camera Setup That Won’t Break the Bank

An Overhead Camera Setup That Won't Break the Bank Creating an overhead shot in studio can seem like a basic task at first, but the space can quickly become cluttered as the set becomes more complex and more assistants are on location. This video shows how to build an inexpensive, sturdy camera rig that won’t come crashing down in the middle of a shoot. [ Read More ]