Digg Founder Kevin Rose Interviews Instagram Founder Kevin Systrom
For those of you who are interested in the business and technology side of things, here’s an interesting 45-minute interview in which Digg founder Kevin Rose chats with Instagram founder Kevin Systrom: They chat about Systrom’s growing up with computers, his time spent at Stanford, and landing an internship at a startup destined to be...
Horn Toot! Study Reveals that Creativity & Culture Drive Economy
The goals of creative expression are to make statements, to generate awareness, initiate reflection, feeling or action. We want the art to do work. Such was the case with my Seattle 100 book & gallery exhibition. But, in truth, I had little understanding when I published the project how much or what kind of ‘work’...
The Process of Changing Your Focus and Brand
Last week I talked about the importance of focusing your business in one particular area, rather than trying to be all things to all people. So, if you shoot weddings, your website and all your promotional materials should be about weddings. If you’re a commercial director, focus on that (and ideally, on a particular style...
Top 10 Most Viewed Posts For 2011
Good Morning Everybody, With all the rushing around yesterday (Thursday) I forgot to see if this post went up. Soooo…. how about we get it up today. –David ________________________________________________________ As you know the first day from a...
Your Camera Is Not the Only Thing That Should be Focused
I must admit, I always get a chuckle when I come across a webpage for a photographer and filmmaker and they say something like, “We specialize in weddings, bar mitzvahs, birthdays, church videos, non-profits, commercials, dance recitals, newborns, teens, music groups, corporate events, and legal depositions.” Phew! I call that EBTKS marketing (everything but the kitchen...
Kodak vs. Fujifilm: A Tale of Two Film Makers
The Economist has a fascinating piece looking at the similarities and differences between Kodak and Fujifilm, two juggernauts of film photography that took different paths when digital photography came around: While Kodak suffers, its long-time rival Fujifilm is doing rather well. The two firms have much in common. Both enjoyed lucrative near-monopolies of their home...
Are You Putting Too Many Videos Online?
There’s a terrible condition that’s spreading among filmmakers and videographers all over the world. I call it video creep, and if you suffer from it, chances are you could be hurting your business. What is video creep? What is video creep you ask? It’s a term I totally made up. It was inspired by a term I...
2012: Your Photography Business’s Best Year Ever
We decided that 2012 is going to be your best year ever. To make that a reality, we’ve made your 2012 Photo Business Plan Workbook designed to help you systematically think through your photography business. The workbook is divided into 9 sections and as an additional resource, PhotoShelter CEO and Co-Founder Allen Murabayashi has created a 9-video series that...
Save Money! Last Minute Tax & Money Considerations for Creatives
Mara here – I handle the money & taxes here around Chase Jarvis Inc – chiming in with a few last minute year end accounting tips for all you creatives out there. In these moments of the year, I suggest you take an hour today before the parties begin to focus on your accounting paperwork...
Photo Business Plan Workbook Videos: #9 Follow Up With Old Clients
The last in our 2012 Photo Business Plan Workbook video series is #9 Follow Up With Old Clients. Assuming that in the past you’ve provided high quality work with a smile, your old clients should be happy to refer you. This video offers tips for getting more work from existing clients. And if you missed...
Photo Business Plan Workbook Videos: #8 Create an Advisory Board
Chances are, you’ve been hanging out with a lot of photographers in the past several years, which means that you might have developed a narrow understanding of how other industries build successful businesses. Creative consultants would urge you to build an advisory group for your business. It doesn’t have to be extremely formal – just...
Photo Business Plan Workbook Videos: #7 Get Social
Video #7 Get Social helps you plan for your interactions with the 800 million people on Facebook, 300 million on Twitter, and 400 million on Google+. The numbers sound daunting, but it doesn’t have to be – we’re not saying that every social media outlet will work for every photographer. But there’s enough evidence to suggest...
