Breaking Down Apple’s Use of Location for Their French Marketing Videos


This post is by Wouter du Toit from Fstoppers


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Breaking Down Apple's Use of Location for Their French Marketing Videos

Apple has released a few videos on YouTube for their French market. The editing and use of only black and white certainly gives a different feeling than what you do when you think of Paris, and that’s because they’re talking to their French market, and not the rest of the world.

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