Hasselblad’s 35-75mm f/3.5-4.5 is the First XCD Zoom and Its ‘Best’ Lens Ever


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Hasselblad has announced the new XCD 35-75mm f/3.5-4.5 lens, the first zoom lens in the X System lineup. The company says it’s a compact zoom lens with “prime lens performance.”

The 35-75mm f/3.5-4.5 is the 9th XCD lens to be announced, joining the 21mm f/4, 30mm f/3.5, 45mm f/3.5, 65mm f/2.8, 80mm f/1.9, 90mm f/3.2, 120mm f/3.5, and 135mm f/2.8.

“Delivering the same superb image quality from edge-to-edge as the XCD prime lenses, this extremely high performance, compact mid-range zoom

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Olympus E-M1 Mark II Firmware v3.0 Brings E-M1X AF and IQ


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Olympus has announced firmware version 3.0 for the E-M1 Mark II mirrorless camera (which was announced in 2016). The update improves the camera’s autofocus and image quality to be on par with the new E-M1X announced in January 2019.

The E-M1 Mark II and E-M1X are the two professional bodies in the OM-D series, and Olympus is bringing the three-year-old camera up to speed to compete with rivals in the increasingly crowded mirrorless camera market.

With firmware v3.0, the E-M1 Mark II’s autofocus system uses the same algorithm as the E-M1X, “which was developed based on the shooting

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Pakistani Official Accidentally Uses Cat Filter During Live Press Conference


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The face filters built into the cameras of social media apps such as Facebook, Instagram, and Snapchat are all the rage these days, but not usually in official government settings. But when a Pakistani politician live-streamed a press conference on Facebook Live last week, a cat filter was accidentally turned on. Hilarity ensued.

Regional minister Shaukat Yousafzai was holding the presser last Friday when viewers suddenly began seeing him with pink cat ears and whiskers.

“I wasn’t the only one — two officials sitting along me were also hit by the cat filter,” Yousafzai tells the AFP.

Upon noticing the

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Pakistani Official Accidentally Uses Cat Filter During Live Press Conference


This post is by Michael Zhang from PetaPixel


Click here to view on the original site: Original Post




The face filters built into the cameras of social media apps such as Facebook, Instagram, and Snapchat are all the rage these days, but not usually in official government settings. But when a Pakistani politician live-streamed a press conference on Facebook Live last week, a cat filter was accidentally turned on. Hilarity ensued.

Regional minister Shaukat Yousafzai was holding the presser last Friday when viewers suddenly began seeing him with pink cat ears and whiskers.

“I wasn’t the only one — two officials sitting along me were also hit by the cat filter,” Yousafzai tells the AFP.

Upon noticing the

Continue reading “Pakistani Official Accidentally Uses Cat Filter During Live Press Conference”

Hasselblad’s New 907X is Its Smallest Medium Format Body Ever


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Hasselblad has announced the 907X, the smallest medium format camera body ever made by the brand. Paired with the upcoming CFV II 50C digital back, photographers will be able to shoot medium format digital photography with a classic Hasselblad experience.

The new body and back will “will connect Hasselblad’s photographic history into one system,” the company says.

The CFV II 50C digital back will contain a 50-megapixel CMOS sensor that measures 43.8×32.9mm.

The back will be compatible with most V System cameras made from 1957 onwards.

Design-wise, the CFV II 50C features the look of Hasselblad’s famous medium

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Hasselblad X1D II 50C, a camera to optimize the X System


This post is by Jose Antunes from ProVideo Coalition


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Hasselblad X1D II 50C

Hasselblad introduces the evolved X1D II 50C camera, along with a XCD 35-75 zoom lens, Phocus Mobile 2, and reveals details of the upcoming CFV II 50C digital back and 907X camera body.

The X1D II 50C camera from Hasselblad is, one can say, a Mark II of the model with which the company introduced the world’s first mirrorless medium format digital camera. The new model continues to challenge users to take medium format outside of the studio, and Hasselblad says that this model further optimizes the X System for a wider audience of creatives. Having listened to user feedback

Hasselblad X1D II 50C
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Hasselblad X1D II 50C is a Faster and Cheaper Medium Format Mirrorless


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Hasselblad today announced the new X1D II 50C medium format mirrorless camera, a followup to the X1D, which became the world’s first compact medium format mirrorless camera when it was unveiled back in 2016.

“In the pursuit to continue the journey of taking medium format outside of the studio,” Hasselblad has put enhanced electronics in the camera for faster performance compared to its predecessor.

The live view has a faster refresh rate, there’s reduced shutter lag, reduced blackout time between frames, a faster shooting speed (2.7fps), and a startup time that’s twice as fast.

There’s still a 50-megapixel CMOS

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Hasselblad X1D II 50C Medium Format Mirrorless Camera


This post is by Matthew Allard ACS from Newsshooter


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Hasselblad has announced the X1D II 50C medium format mirrorless camera which will retail for $5,750 USD. While it is not that much different from the original, it costs $3,245 US less. Maybe this more aggressive pricing has something to do with DJI now controlling Hasselblad. The Hasselblad X1D II 50C is a second-generation X … Continued

The post Hasselblad X1D II 50C Medium Format Mirrorless Camera appeared first on Newsshooter.

Filmmakers and Financing: you’ve read the book, the film comes soon


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Filmmakers and Financing

Now in its eighth edition, the book “Filmmakers And Financing: Business Plans For Independents”, by Louise Levison, is the inspiration for a film, “Movie Money CONFIDENTIAL” that  premieres July 13!

“Filmmakers and Financing” is the industry standard. It explains in a step-by-step format how to write a business plan and shares with readers other proven tips for attracting financing. In the book, now in its eight edition, an updated and expanded filmmaker’s guide, Louise Levison tells how to pitch investors, explaining who they are, what they want and what to tell them, and offers words of advice from filmmakers who

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NASA’s Starshade is a Flag for Blocking Starlight in Space Photo Shoots


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Photographers use tools called flags to block and control light. NASA has detailed a new technology called a starshade that’s essentially a gigantic flag in space for doing photo shoots with space telescopes.

“Although starshades have never flown in space, they hold the potential to enable groundbreaking observations of planets beyond our solar system, including pictures of planets as small as Earth,” NASA writes.

A starshade mission would involve two spacecraft working together with extreme precision. One would be a space telescope (the camera) that can hunt for and photograph planets that orbit stars outside of our solar system. The

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Construction Guy Instagram Influencer Turns Out to Be Coffee Ad Stunt


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A construction guy named Omar in Austin, Texas, became an “Instagram influencer” recently after attracting hundreds of thousands of followers to his @justaconstructionguy account with just a handful of photos. But it turns out the guy was a carefully crafted persona designed to help a small coffee shop sell coffee.

After being created in May, the account shot to Insta-stardom when it was Tweeted out by Twitter user @barbzlovescarbs, who purported to be Omar’s daughter.

In his photos and captions, Omar was apparently an ordinary construction worker who had a knack for poking fun at Instagram’s exploding “influencer” culture:

This is an Asteroid Photographed from 0.4 Miles Away


This post is by Michael Zhang from PetaPixel


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After photographing Earth and the Moon from 71 million miles away back in January, NASA’s OSIRIS-REx spacecraft is back again with a new photo of its target asteroid, Bennu, shot from an incredibly close distance of just 0.4 miles (690m) away.

OSIRIS-REx captured the shot with NavCam 1 (one of its 3 navigation cameras) on June 13th after executing its second orbital insertion maneuver around the asteroid, which measures about 0.306 miles across (492m) on average.

“From the spacecraft’s vantage point in orbit, half of Bennu is sunlit and half is in shadow,” the mission team writes. “Bennu’s

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Lensbaby OMNI Creative Filter System Brings Reproducible In-Camera Effects


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Lensbaby today announced its new OMNI Creative Filter System, a set of tools for adding beautiful in-camera effects to your shots. It’s the fun of shooting through various objects with the reproducibility of using lens filters.

“The OMNI System offers control and repeatability when shooting through crystals and other objects engineered by Lensbaby to create distinct and compelling in-camera effects,” Lensbaby says. “This unique, professional system is unlike anything currently on the market and geared to work on photographers’ existing prime and zoom lenses.”

At the core of the system is a lightweight ring that screws onto your

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New AI Technology Can Animate and Bring to Life a Human Subject From a Still Photo


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New AI Technology Can Animate and Bring to Life a Human Subject From a Still Photo

Researchers have managed to create a new AI technology which possesses the capability to bring a human subject within a photograph “alive.” The tech, which looks like something from a futuristic sci-fi movie, is able to make lift a person from the photo, and have them walk, run, sit, and even jump forward out of the photo in 3D.

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Dallas Photojournalist Snaps Photo of Gunman From Just Feet Away


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A gunman was shot dead by police in downtown Dallas yesterday morning after opening fire outside a federal building. Veteran photojournalist Tom Fox was on the block when the shooting started, and he managed to bravely capture a photo of the masked man staring down the sidewalk into his camera.

The Dallas Morning News reports that Fox, a photographer with the paper for nearly 3 decades, was waiting to enter the Earle Cabell Federal Building to cover a charter school fraud trial when the gunman, identified as 22-year-old Brian Isaack Clyde, began shooting just around the corner.

Just seconds later,

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Nikon Confirms D5-Equivalent Top-Tier Mirrorless Camera Coming


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The Nikon D5 sits atop Nikon’s DSLR roster as the company’s top-of-the-line camera for professional photographers. While the high-end Z7 is currently at the top of the Z series above the mid-level Z6, it’s not going to be Nikon’s top-of-the-line full-frame mirrorless camera for long.

Nikon President Toshikazu Umatate confirmed the company’s plans to launch a higher-end camera in an interview with Nikkan Kogyo Shimbun, a Japanese manufacturing newspaper.

Besides revealing that Nikon will be launching a flagship mirrorless camera that’s the mirrorless equivalent of the D5 DSLR, however, Umatate didn’t give any additional details (such as when

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This AI Can ‘Bring a Person to Life’ from a Single Still Photo


This post is by Michael Zhang from PetaPixel


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Researchers have created an AI that can animate a human subject from a single still photograph, “bringing them to life” by making them walk, run, sit, or jump out of a photo in 3D.

Photo Wake-Up: 3D Character Animation from a Single Photo” is the new paper describing the technology advancements made by the computer scientists at the University of Washington and Facebook.

After analyzing a photo to detect the human(s) within, the AI turns the person’s silhouette into an animatable mesh after identifying and labeling the various body parts. The 2D-to-3D person has details extracted from the

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